Leveraging the LA Trend Phenomenon

Want to be the next Kitson, C&C, Juicy Couture or Frankie B.? Many of these successful West Coast brands started out as FBI members. All have learned the fine art of "leveraging the LA lifestyle". They market product based on the way we all live, shop and dress. Find out what makes our distinctive lifestyle so appealing to global consumers and why so many leading brands are born here. Learn why buyers, editors, trend spotters and investors shop the Left Coast for the Next Big Thing. This seminar will inspire you to follow this exciting trend and teach you how to market your brand with the Made in California message.
Instructor: Debra Stevenson
May 14th, 2008 6:00 PM   through   09:00 PM
FBI Resource Center
127 East 9th Street
Suite 212
Los Angeles, 90015
United States
Phone: 213-892-1669
Email:
Non Member $75.00
Member $45.00

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