Facebook has 100 million users log on each day. 100 million users that are on the web and given the right motivation would be happy and willing to share your message with their circle of friends.

So how do you get your hands on these folks?  It starts with the understanding that social media is authentic, its real…it’s not about ordinary run of the mill marketing or promotions.   Its about relationships.  And like relationships….it’s tricky.  Doing the right things could lead to eventual unconditional love…while one email too many could make you seem like a cyber stalker.

In his book, Facebook Marketing, Steven Holzner, lays out how businesses can use social media to make their companies grow. With words and images he explains how the old marketing rules don’t necessarily apply and what you can do to get in the game.

Check it out and don’t let the social media revoloution pass your business by.